Colby Tunick

CEO at ReFocus AI

agency automation

Generic LLMs Are Not Enough for Insurance Work. Agencies Need Insurance Skills.

Public LLMs are powerful, but they are not insurance-native. ReFocus AI’s open-source Quote Comparison Skill helps agencies bring insurance-specific structure and guardrails to AI-assisted quote reviews.

agency automation Featured

The Future of Insurance Client Retention in a Data-Driven World

Client retention has always been a critical success factor for insurance agencies, brokers, and the industry.

ai

ReFocus AI and ACT: Redefining Retention and Innovation in Insurance

ReFocus AI + ACT: Redefining retention with predictive insights & streamlined workflows. Empowering agencies to thrive in a changing industry.

future

Forward-Thinking Growth Strategies for Insurance Agencies

Plan strategically, set measurable goals, build culture, foster leaders, and adapt boldly to grow your insurance agency sustainably.

startup

"Moving beyond a simple number for retention": ReFocus AI at the Global Insurance Symposium

We overlook data every day that can be used to accurately predict customer retention.

ReFocus AI

Des Moine Register: Old-world insurance and new-world AI find a match in Des Moines. Here's how.

Computers are going to know about customers’ life changes before the customers themselves do, if Colby Tunick gets his way. Read the story in the Des Moines Register.

technology

The 3 Key Takeaways from Insurtech Connect 2022

There are three key things I learned at Insurtech Connect 2022. Every insurance professional needs to be aware of these trends.

insurtech

Now Live on Product Hunt

If you are reading this, then that means we are live on Product Hunt! It also means that we could really use your help.

technology

Why Automated Marketing Campaigns are Key to Retention

It’s not an easy feat to keep your customers engaged and engaging with you. To limit churn, both are equally important.

insurtech

I Made a Mistake: The Saga of the Dueling LinkedIn Newsletters

I made a mistake. In the heat of the moment, I clicked the wrong button. And now I have to pay the writing piper.

Power Producers Podcast features ReFocus AI

The Power Producers Podcast, hosted by David Carothers and Kyle Houck, showcases the technology, industry trends, and knowledge that insurance producers need to be successful.

technology

‘Maslow's Hierarchy of Customer Retention’

There are only a handful of companies that you love. But have you ever thought about why that is? We will break down the three levels of customer retention and what every company can do to move closer to the customer.

technology

How much does an insurance agency management system cost?

Software can be expensive. The Agency Management System you choose to use is no different. We break down what they cost to purchase and maintain to eliminate unexpected surprises.

technology

5 ways to Improve Customer Loyalty & Retention

Having a healthy business is about more than the new customer coming in the door. It’s also about retaining the customers you already have.

fintech

Do your customers love you?

Do your users, customers, insureds love you? Like really, sincerely love you? I'm referring to the sort of passion that people reserve for their iPhones.

technology

What are the most popular software applications used by insurance companies?

Insurance companies use software to efficiently operate. The software can vary greatly depending on the products sold, operating geographies, and the point in the insurance ecosystem where they sit.

AI Marketing: What, Why and How to use Artificial Intelligence in Marketing

Machine learning and marketing automation is revolutionizing how companies reach their customers and sell their products.

ReFocus AI

Startup of the Year awarded by HackerNoon

ReFocus AI wins the best Start-up in Sacramento, United States!

technology

Email for Insights: New Feature allows users to send data and receive insights through email

Use email to send data and receive fully processed insights back within seconds to boost revenue and productivity.

Venture Summit 2022 names ReFocus AI a Top Innovator

ReFocus AI has been selected as a Top Innovator for the 2022 Venture Summit. "We are excited that once again, our company has been recognized as a market leader in insurance,' said Colby Tunick, CEO. The 7th Venture Summit hosted online, presented by youngStartup Ventures, is the premier

technology

Data Enrichment: When to and when not to augment your data

As businesses become more digital, you will want to learn more about your audience and customers. Some of this information may be harder to come by, which is where data enrichment can help.

The Killer AI next door

What makes this recent innovation in artificial intelligence so unique that it might just become the killer machine next door?

future

How to Insure a Lunar Mining Operation

Mining lunar resources and its feasibility have come a long way in just the last decade - from a pipe dream to a real possibility. Let’s break down how we might go about dealing with a lunar mining operation from an insurance perspective.

technology

The Three Ways to Keep Technology Simple Stupid

Adopt technology using the KISS (‘Keep It Simple Stupid’) standard to make your next technological adoption simpler and start generating value from it faster.

insurtech

The Three Things I Learned Starting an Insurance Technology Company

These days, everyone takes the first 3-5 letters of an industry and puts ‘tech’ behind it. And BAM, that is how everyone categorizes your company. But that does not tell the full story, especially in insurance.